Privacy Policy
Last updated: January 2025
Table of Contents
Introduction
FreshLab ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or purchase our products. Please read this privacy policy carefully. By using our services, you consent to the data practices described in this policy.
Information We Collect
We collect information in several ways:
Personal Information
When you interact with us, we may collect personal information that you voluntarily provide, including:
- •Name and contact information (email address, phone number, company name)
- •Job title and role within your organization
- •Billing and shipping addresses
- •Payment information (processed securely through third-party payment processors)
- •Communication preferences
- •Any other information you choose to provide in correspondence
Automatically Collected Information
When you visit our website, we automatically collect certain information, including:
- •IP address and geographic location
- •Browser type and version
- •Operating system
- •Referring URLs and pages visited
- •Time and date of visits
- •Click patterns and navigation paths
- •Device information (type, screen resolution, language settings)
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to collect information. See our Cookie Policy for detailed information about the cookies we use and how to manage them. View Cookie Policy
How We Use Your Information
We use the information we collect for various purposes:
- •To provide, maintain, and improve our products and services
- •To process transactions and send related information
- •To send promotional communications (with your consent)
- •To respond to your comments, questions, and requests
- •To provide customer support and technical assistance
- •To monitor and analyze trends, usage, and activities
- •To detect, investigate, and prevent fraudulent transactions and abuse
- •To personalize and improve your experience
- •To comply with legal obligations
- •To protect our rights, privacy, safety, or property
Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA), our legal basis for collecting and using your personal information depends on the specific context:
Consent
You have given us permission to process your personal information for specific purposes
Contract Performance
Processing is necessary to fulfill our contractual obligations to you
Legitimate Interests
Processing is necessary for our legitimate business interests, provided those interests are not overridden by your rights
Legal Obligation
Processing is necessary to comply with applicable laws and regulations
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. The retention period may vary depending on the context of the processing and our legal obligations. When personal information is no longer needed, we securely delete or anonymize it.
Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure servers, access controls, and regular security assessments. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Your Rights
Depending on your location, you may have the following rights regarding your personal information:
Access
Request access to your personal information and receive a copy
Rectification
Request correction of inaccurate or incomplete information
Erasure
Request deletion of your personal information under certain conditions
Restriction
Request restriction of processing of your personal information
Data Portability
Request transfer of your data to another organization or directly to you
Objection
Object to processing of your personal information for certain purposes
Withdraw Consent
Withdraw consent at any time where we rely on consent to process your information
To exercise any of these rights, please contact us using the information provided below. We will respond to your request within 30 days.
International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country. We ensure appropriate safeguards are in place to protect your information, including standard contractual clauses approved by the European Commission.
Children's Privacy
Our services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these websites. We encourage you to read the privacy policies of any linked websites you visit.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.
Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us at:
FreshLab 123 Innovation Drive San Francisco, CA 94102 United States